SERVICES / WEBSITE DEVELOPMENT / ONLINE STORE

Ecommerce website development that sells, instead of only displaying products.

Ecommerce website development on WordPress, with full control over how products look and how the purchase flows. Secure payments, SEO for Google and speed optimization are part of the standard package, at no extra cost.

WORDPRESS

WOOCOMMERCE

ELEMENTOR PRO

RANK MATH PRO

Most online stores are not really stores, only online catalogs with a cart

Most online stores are just catalogs with a cart, not real selling machines. If the site does not turn visits into orders, you are burning marketing budget, server resources and customer attention. Three main problems cause it:

Slow loading

Poor configuration and unoptimized images slow the site down on mobile phones. According to data from Google, if a site takes longer than three seconds to load, 30% of people leave immediately.

A complicated checkout

Too many steps, mandatory registration and long forms wear people out. Because of the poor user experience, the cart abandonment rate goes over 70%, so every third purchase falls apart in the final seconds.

Invisible in search

Without advanced markup and a solid structure, Google does not recognize what you sell. That is why buyers looking for your product end up with the competition.

WHAT WE DO DIFFERENTLY

Four pillars behind every ecommerce website development project.

Ecommerce website development is more than a template. It is the wiring of products, payments, shipping and SEO into a stable system that runs on its own around the clock.

Structure built for maximum sales

Product pages come with a zoom gallery, instant option switching (color, size) with no page refresh, item recommendations that lift order value and a fixed buy button on mobile devices. We test everything thoroughly on a staging version before it goes live.

Fast checkout with no obstacles

The purchase finishes in two steps, and registration is completely optional. Card and PayPal systems are integrated directly on the site, with no redirecting the buyer away. The form flags input errors immediately, and automated emails successfully bring back shoppers who left a cart behind.

A catalog that grows easily from day one

Custom templates keep the display consistent and professional for 10 items or 10,000. The system includes advanced filters (color, size, material), product bundles and automatic item recommendations. Migrating data from your old site is included in the price, which frees you completely from tedious manual entry.

Top speed even under load

Complex processes such as the cart and dynamic page refreshes can slow an online store down if the system is not configured expertly. That is why we apply advanced code optimization, caching and a fast delivery network for images. Our goal is a quick purchase, with every technical score on the Google speed tests staying in the ideal green zone.

The technologies behind our ecommerce website development

We do not choose tools because they happen to be popular, but because they are reliable, thoroughly tested and safe for everything that comes after the site goes live. The same stable system supports a small online store with 50 items just as easily as a large platform with 5,000 products.

WooCommerce and the advanced build tools:

WooCommerce i napredni alati za izradu online prodavnice - TechnoLogic Web
Brza i SEO optimizovana online prodavnica - WordPress performanse - TechnoLogic Web

Speed, SEO and email communication

Payment and shipping methods

Načini plaćanja i dostave u online prodavnici - integracija sa bankama i kuririma - TechnoLogic Web

WHY US

Why clients choose us for ecommerce website development.

The difference is not in empty promises, it is in the way we build systems. Ecommerce website development is not a one off job for us, it is a partnership that starts at launch and continues through seasonal campaigns, catalog expansion and marketing automation.

Focused on sales, not only on looks

Every design decision has a measurable goal: more clicks, fewer abandoned carts and a higher average order value. From day one the product page is ready for testing different layout versions so we can find the one that sells best. Every element on the site follows proven rules for maximum revenue, not passing designer trends.

Technology that guarantees stability

The combination of advanced tools we build on has official support and stability guaranteed for the next five years and beyond. We do not use unreliable, questionable plugins that work like magic and then take the site down or wipe data on the first update. Bloating a site with unnecessary code is unacceptable to us.

Top quality, not the cheapest quote

We do not compete on a low price, we compete on the quality of what we deliver and on results. An online store that stays stable through the biggest sales peaks (Black Friday, for example) and successfully turns visitors into buyers brings far more profit than cheap sites that constantly stall and fail.

Answers for specific and unexpected situations

We think ahead about the details that official documentation usually leaves in the fine print. Our systems successfully handle processes such as automation for returned packages, verification and protection against fake cash on delivery orders, temporary stock reservation during checkout, and automatic currency conversion for selling across several different markets.

Automated email marketing from the very start

Email marketing is not a side item you add later. Professional communication systems go in before the site launches, which includes automated abandoned cart reminders, thank you messages after a purchase and review collection campaigns. Online stores that skip email knowingly give up as much as 30% of potential revenue.

A long term partner, not a one off service

An online store is a living system that needs constant care: adding new products, preparing for seasonal promotions, marketing challenges and security updates. Our technical maintenance package covers all of these needs. We stay with you as support after launch, because we believe in stable and lasting partnerships.

WHAT WE BUILD

Types of ecommerce website development projects we build.

Ecommerce website development is not one mold that fits everyone. Different industries need a different technical structure and a different customer path from the first visit to the order. Our WooCommerce platform adapts to every business and supports steady growth.

Fashion online store

Solutions for fashion brands with detailed item variations (color, size, material), size charts and integrated lookbooks that lead straight to a purchase. Product pages carry high resolution images, video of the model, complete outfit recommendations that raise order value and a wishlist for shoppers who plan to buy later.

Cosmetics and beauty

Sites for cosmetics brands with options for recurring product subscriptions, free sample shipping and reward programs for loyal customers. Customer impressions and ratings are placed as the main driver of sales. The system includes a clear display of every ingredient, an interactive skin type quiz that successfully attracts new buyers and advanced integration with a system for sending personalized emails automatically.

Food and drink (delivery and restaurants)

Online selling adapted to restaurants, wineries and bakeries. The system fully supports pre ordering, automatic delivery zone calculation and alignment with the opening hours of the venue. Where needed we integrate with your local point of sale systems, while you update the daily menu yourself, quickly and easily, with no developer involved.

Tech and electronics

Sites for advanced technical products with detailed specifications, compatibility checks and different options by model. Buyers can compare items easily, download spec sheets, register a warranty and reach direct customer support after the purchase. The system also covers precise stock management for items that sell out extremely fast.

B2B wholesale

Systems that support individual pricing for every business partner, a defined minimum order quantity and a catalog view tailored to the specific client. Automatic volume discount approval is available, as is sending a quote request instead of a classic direct purchase. We build the solution with reliable partner plugins or with custom code written to your specific requirements.

Combined solutions: corporate site and online selling

Created for companies whose main business is wholesale or services, but who also want to sell spare parts, training, premium content or promotional material online. We fit the selling system completely into your existing corporate structure, with no need to open separate, complicated web addresses.

WHAT YOU GET

What ecommerce website development includes.

Ecommerce website development covers everything you genuinely need to sell from day one, with no extra charges for services that are simply a basic part of the job. With us you get concrete results and a precisely defined scope of work.

Included in every ecommerce website development project

Optional / By agreement

PORTFOLIO

Ecommerce website development projects from our portfolio.

Selected examples of ecommerce website development on the WordPress and WooCommerce platforms. Different industries, the same approach.
FREQUENTLY ASKED QUESTIONS

Questions we get almost every month.

If your question is not here, get in touch. We have probably heard it already and we have an answer ready.

How long does ecommerce website development take?

It depends on the number of products and the complexity of the site itself.


  • Small catalog (up to 50 products with a standard payment and shipping setup): 5 to 8 weeks.

  • Medium catalog (50 to 500 products, with item variations and in several languages): 8 to 10 weeks.

  • Large catalog / wholesale (B2B) / with ERP integration: 10 to 14 weeks plus an additional estimate.


You get realistic timelines in the project brief once you have shared your requirements with us, not in advance over the phone.

The starting price for ecommerce website development on WooCommerce is 1,200 EUR (which covers up to 5 products entered at launch, one online payment method and standard shipping options).

The final price depends on the scope of work, the number of products that need to be moved from the old site, additional functionality (display in several languages, multi currency support, a wholesale portal, ERP integration) and whether sales copy needs to be written. You can see the detailed packages in our Pricing.

We do that as well. We successfully transfer the complete product catalog, user accounts and order history, and we set up redirects from old web addresses (SEO redirects) so you do not lose your search positions.

Shopify and WooCommerce have official data transfer tools, while OpenCart and Magento require custom scripts or a manual export. The price of each migration is calculated individually and depends on the number of products, the number of categories, the number of customers, and on whether the order history is being moved too.
  • Standard options: Stripe (payment cards plus Apple/Google Pay), PayPal, bank transfer and cash on delivery.

  • Local solutions in Serbia: NLB Pay, Banca Intesa, ChipCard / Halcom, Monri (with complete configuration and system testing).


Integration of any other payment system is possible by agreement.

Important note: Online payment systems are not simple plugins you switch on with one click. Each one requires opening a dedicated merchant account and going through a document verification procedure, which means that you, as the store owner, have to go through that process personally with the bank or the payment processor.

Foundational SEO is already included in the price. That covers complete configuration of RankMath Pro before the site goes live, along with structured data that helps search engines understand your site better (product markup, breadcrumb paths, company data and FAQ sections wherever they are useful).

You also start with an optimized category structure, properly handled web addresses for product filters (using technical rules such as canonical tags and no index directives for irrelevant parameter combinations) and logically built addresses for the items themselves.

Long term, ongoing SEO (copywriting, external link building and running a blog) is offered as a separate service.

We configure advanced systems for spotting suspicious purchases. That includes blocking malicious IP addresses, validating phone numbers, tracking how often orders come in over a short period, and setting a threshold above which the system flags an order for manual review.


For orders paid on delivery we add mandatory SMS confirmation before you hand the package to the courier, we track the history of refused deliveries and automatically flag problem buyers who often refuse to accept goods.


The conclusion is this: these tools cannot remove fake orders completely (which is impossible inside WooCommerce without expensive, dedicated artificial intelligence systems), but they will significantly reduce your costs and losses. The exact success rate depends on your industry and the market you operate in.

Yes, we do, through Klaviyo (our recommendation), AutomateWoo, or Mailchimp/Brevo. The standard configuration covers:


  • Automated abandoned cart reminders (a series of 3 messages that encourage the buyer to finish the order).

  • Purchase confirmation messages.

  • Dispatch and delivery notifications.

  • A request for a product rating and review after the purchase is complete.

  • Re engagement campaigns for buyers who have not ordered anything in a long time.


Running email marketing on an ongoing basis (sending regular newsletters, grouping buyers by interest and testing different message versions) is offered as a separate service.

An online store is a living system that needs constant care. That means updating the WooCommerce platform every 2 to 3 weeks, keeping the payment system stable, and preventive optimization ahead of periods of rising sales and big discounts such as Black Friday.

Our technical maintenance package covers automatic updates, security monitoring, regular site backups, speed checks and compatibility checks for every plugin on the site.

We recommend this to every online store owner, far more strongly than for ordinary static sites. A dependable online store is a genuine profit machine, while a site that is down is a pure loss and missed revenue hour after hour.
Yes, we do, with full protection of your current position on Google search and with no loss of past order history.

The process covers a detailed analysis of the current state of the store, precise mapping and redirection of old addresses, building the new look on a hidden test server, and a safe go live with no interruption to your business.

The redesign can be complete (an entirely new visual look and a change to the site structure) or it can be a visual refresh only (where we keep the existing technical configuration of WooCommerce but modernize the visual style).

The price is estimated individually based on the scope of work. Get in touch so we can analyze your current store.

Ready for ecommerce website development that actually sells?

Ecommerce website development starts with a relaxed conversation. Book a free consultation of 15 to 30 minutes, with no sales pressure at all. We want to understand your business, estimate the scope of work and set realistic deadlines. If we click, we keep going together. If not, you will get honest advice on where to find the best solution.

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